Why Inbound Marketing Is A No-Brainer Way To Grow Your Small Business

Why Inbound Marketing is a No-Brainer Way to Grow Your Small Business

Inbound Marketing is A successful WAY to get more website traffic and increase sales—find out how and why.

Are you a business owner looking for ways to grow your business? You probably know that marketing is an important part of the growth equation. How do you handle your company’s marketing? Maybe a better question is: when is the last time you evaluated your marketing efforts and ROI?

If your sales are down and your marketing efforts aren't achieving ROI, consider changing your marketing strategy and tactics. Perhaps it's time to learn about Inbound Marketing.

Inbound Marketing focuses on creating quality content that attracts key people to your company's website when and where it suits them. Inbound Marketing is known for turning strangers into customers who become brand ambassadors.

Topics: Small Businesses Inbound Marketing Practical Tips

Our 6 Most Frequently Asked Questions

FAQs about Invoq Marketing Company

Invoq FAQs from "What does your agency do?" to "How can you help us increase sales?"

Some people want to know what we, as a marketing agency, can do to improve their marketing strategy; others just want to know how to say our name (seriously).

So for this post, we're answering our six most frequently asked questions.

Topics: Invoq Marketing Company Inbound Marketing

Is Content Marketing Still Relevant?

Content Marketing for Inbound Marketing

Writing valuable content on a consistent basis is challenging and tedious.

For example, creating a new blog post, finding a compelling (or at the very least, appropriate) image, and writing corresponding social media copy can take hours. When you consider the time it takes to research, write, edit, and format images for each social post, it makes sense.

So, is it worth it? Is all that work really necessary for driving website traffic and attracting leads?

In a word . . . yes!

Topics: Content Marketing Inbound Marketing

How to Marry Content Insourcing and Outsourcing

Many companies don't want to hire a marketing agency. There are many reasons for this. It could be a budget issue or fear of losing creative control. Some believe external authors lack the product or industry expertise needed to write effectively or relevantly. Others are concerned that content written by others will not be in brand voice.

Topics: How-To Content Marketing Inbound Marketing

What's CRM And How Can It Transform My Business?

HubSpot says that CRM, or customer relationship management, doesn’t refer to a particular set of features or a brand. Rather, it’s a catchall term for any system that allows tracking.

It's likely that you're familiar with the term, but you may not be aware of how instrumental a CRM system can be in the growth of your business.

Topics: Content Marketing Inbound Marketing Practical Tips